Custom sports mouthguard offer
A dated mouthguard offer timed for the start of a sports season.
Protect their smile before the season starts
8%
Conversion rate
3.4%
Click-through rate
Email type
How do I get young athletes protected before the season starts?
Send a seasonal email to parents about mouthguards at the start of the sports season. Timing is everything: parents are signing up for teams now. This campaign explains why a custom fit matters and makes booking easy.
On this template: 8% conversion rate and 3.4% click-through rate.
Campaign brief and overview
The sports season start: mouthguards. The reason to book now is true timing, with no offer. A month before spring and fall sports.
Why this email works
- A true seasonal reason to act
- Ticks give three quick checks
- Myth and fact explains custom guards
- A number to call as well as a button
The strategy behind it
- Banner: question-style, with a photoAn active photo for the season.
- Body copy: with ticksThree quick checks.
- Value text: myth and factCustom versus store-bought.
- Final CTA: rule and phoneA quiet close.
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