Bad breath: what causes it and what helps
A treatment-options email for worries about bad breath.
What causes bad breath, and what fixes it
6%
Conversion rate
2.3%
Click-through rate
Email type
What causes bad breath, and how can a practice help?
Send an educational email on the common causes of bad breath and what fixes them. A helpful explanation reaches patients who feel awkward asking. This template covers the causes plainly and finishes with one way to book.
On this template: 6% conversion rate and 2.3% click-through rate.
Campaign brief and overview
Teach one useful thing well: the common causes of bad breath and what helps, with a gentle invitation to a checkup. Any time.
Why this email works
- Teaches without embarrassing
- Names the common causes plainly
- A fact explains where it starts
- A number to call as well as a button
The strategy behind it
- Banner: photo on top, light tintA fresh, everyday photo.
- Body copy: short and centeredThree causes, plainly.
- Value text: did you knowWhere most bad breath starts.
- Final CTA: rule and phoneA quiet close.
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